PERSONAL BRAND DEVELOPMENT

Medallo Music works closely with artists to create a unique and strong brand identity. From logo design to communication strategies, we ensure each artist stands out and has a recognizable presence in the industry.

STRUCTURE

Artist Biography | Brief Overview (Influences and musical style)
Music | Artwork design with access links to streaming platforms
Professional Photography | High-resolution photo editing
Videos | Edited video clips (Music videos)
Press and Reviews | Excerpts from interviews and articles
Tours and Concerts | General information about past, current, and upcoming tours
Contact Information | Essential contact details with a call to action

Electronic Press Kit (Samples)



This package includes:

  • Brand Consulting: Defining the artist’s identity, values, and unique proposition.
  • Logo and Graphic Design: Creation of a professional logo and visual elements, such as album covers, banners, and social media templates.
  • Communication Strategy: Guidance on how to communicate the artist’s message, social media presence, and media outreach.
  • Professional Photoshoots: Capturing images that represent the artist’s brand for use in promotional materials and social media.
  • EPK – Design

Objective: Help artists build a solid and cohesive brand identity that stands out in the music industry.


DIGITAL OFFERS

We provide comprehensive digital solutions, including social media marketing strategies, digital advertising campaigns, and content optimization to boost an artist’s online visibility. Our focus is on expanding their reach through the most effective digital tools

This package includes:

  • Customized Digital Strategy: Development of social media marketing strategies (Instagram, Facebook, Twitter, TikTok) tailored to each artist.
  • Social Media Ad Campaigns: Creation and management of paid campaigns to increase reach and attract more followers.
  • Content Optimization on Streaming Platforms: Enhancements to Spotify, Apple Music, and other profiles to ensure better visibility.
  • Visual Content Management: Design and scheduling of visual content for social media and streaming platforms.
  • Objective: Boost the artist’s digital presence and attract a global audience using the most effective digital marketing tools.

Objective: Boost the artist’s digital presence and attract a global audience using the most effective digital marketing tools.


MUSIC DISTRIBUTIONS

We handle global distribution of our artists’ music, ensuring it is available on major streaming platforms such as Spotify, Apple Music, YouTube, and more. We streamline the process to ensure artists reach international audiences

Global Distribution: Upload and distribution of music to platforms like Spotify, Apple Music, YouTube, Amazon Music, and more.Performance Monitoring: Streaming statistics, downloads, and platform performance reports to adjust strategies.Licensing and Rights Management: Assistance with managing licenses, copyrights, and royalty distribution.Playlist Visibility: Help placing artists’ songs on featured playlists across streaming platforms.


STRATEGIC CONSULTING

We offer strategic advisory to artists, helping them make key decisions about their careers. From planning album releases to creating long-term growth strategies, our team of experts guides artists every step of the way.

Career Strategy Consulting: Long-term strategic advice for artists focused on growth and positioning in the music industry.Release Planning: Detailed plans for album, single, or video releases, ensuring maximum impact.Competitive Analysis: Evaluation of similar artists to determine the best tactics for growth and positioning.Collaboration Development: Identifying opportunities for collaborations with other artists, labels, and brands.

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